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Here’s more help for you. And if you scroll down, you’ll find more help for your Merchants. Either way, there are more ways to help you make more.

Resources for You

Sales Agent Brochure

Learn about the powerful backing of our partnership.

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What’s New with OptBlue

Learn about new pricing and policy changes that can help you get ahead.

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Merchant Activation Guide

A guide to helping Merchants say yes to American Express Card acceptance.

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Overcoming Objections

Simple answers to questions about acceptance.

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Free Signage

Order and place free signage to help Merchants drive sales.

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OptBlue Training Video

Getting "Bigger, Better, Together" with American Express

Watch on YouTube

Shop Small® Materials

Free downloadable marketing materials including badges, social media posts, and customizable banners to help your merchants attract potential customers all year long.

View Materials

Resources for Your Merchants

Free Marketing

Promote your business to customers.

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Signage Guides

Let customers know they’re welcome.

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OptBlue in the News

American Express acceptance is getting coverage.

Read the Stories

Access the Social Media Toolkit to help build and grow your social media channels.

Sign up now, and get instant access to the Social Media Toolkit!

The toolkit contains an overview of different social media platforms, best practices for each, and a repository of content for reference. Download and get tips for attracting and engaging customers in social media channels.

Don't Do Business Without it

1. Millennials are defined as individuals born between 1981-2000, www.emarketer.com. Source: eMarketer, Inc., “US Millennial Shoppers 2017: How a Digitally Native Generation is Changing Retail.” January 2017 (Bronto Software and Ipsos, “The Influence of Multi-Device Ownership on Ecommerce,” April 21, 2016). www.emarketer.com